Ernesto Jase
Based in Phoenix, Arizona, Ernesto Jase specializes in film and documentary-style wedding photography.
As he transitioned from a husband-and-wife photography team to a solo brand, Ernesto sought a rebrand that honored his dedication to family and connected with clients who value authentic moments.
The Fitzgerald design from TONIC SITESHOP was customized to beautifully reflect his family-focused ethos while showcasing his expertise in film and documentary-style storytelling.
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I worked with Ernesto to rebrand his business, designing a custom logo and tailoring a Showit template to reflect his unique style and story.
before & after
before
after
Kind Words
" She curated my portfolio like a pro and completely nailed capturing our brand."
Our website felt stagnant and uninspiring—I was never truly proud of it. As a visual person, I appreciated how Chinling guided me through every step of transferring from Squarespace to Showit. She curated my portfolio like a pro and completely nailed capturing our brand. The entire process was easy, fun, and seamless.
Chinling’s expertise, kindness, and talent as a photographer made all the difference. I will continue to work with her for future website projects!
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Balancing the demands of a thriving photography business with a deep commitment to family values, Ernesto faced the challenge of rebranding his identity while transitioning from Squarespace to Showit.
He needed a clear, purposeful brand that honored his story, set client expectations, and showcased his evolving portfolio—all while managing the complexities of growth.
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Through a branding questionnaire and collaborative brainstorming, we clarified Ernesto’s vision and crafted a meaningful new brand name that reflected his family values.
Building on his redefined vision, we designed a custom logo and brand kit to visually communicate his artistry and purposeful storytelling.
Ernesto’s website was reimagined as a high-converting platform, blending curated imagery with strategic CTAs to guide client engagement.
I crafted website copy after a deep dive into Ernesto’s brand story, portfolio, and online presence to resonate with luxury clients.
Drawing from my experience with wedding publications, I curated a cohesive portfolio that highlights Ernesto’s signature style.
To ensure a seamless transition, I provided ongoing post-launch services. This includes a launch kit with social media templates and a calendar for announcing his rebrand on Instagram and beyond.
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